Top 5 Drawing & Coloring Apps on Android in New Zealand: Q1 2022

In Q1 2022, the top five drawing and coloring apps on Android in New Zealand showcased diverse trends in downloads, revenue, and active users. Here’s a detailed look at their performance:

Phone Case DIY, developed by CrazyLabs LTD, saw its weekly downloads fluctuate throughout the quarter. Starting at 2.9K, downloads dipped to 976 in mid-February before climbing back to 2.3K by late March. Weekly active users followed a similar trend, peaking at 9.4K at the beginning of the quarter and ending at 6.8K.

Happy Color®: Coloring Book by X-FLOW maintained relatively stable weekly downloads, ranging from around 962 to 1.4K. Revenue remained minimal, peaking at $13 in mid-January. The app's active user base was consistent, fluctuating between 9.7K and 10.5K.

Paint and Learn Animals from Sunny Kid Games experienced significant growth in downloads, starting at 54 and surging to 2.4K by the end of March. Active users mirrored this trend, increasing from 83 to 1.8K throughout the quarter.

DIY Keyboard, another offering from CrazyLabs LTD, witnessed a remarkable spike in downloads in March, reaching 3.8K from a modest 98 in mid-February. Active users also saw a sharp rise, peaking at 4K in mid-March.

Sneaker Art! - Coloring Games by TapNation showed varied performance. Downloads started at 23, soared to 2.2K in late February, and then tapered off to 689 by the end of March. Active users followed a similar pattern, peaking at 3.8K in late February before declining to 2.1K.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.